Category: Business

Contests and sweepstakes are the spice of promotional campaigns as they have the power to significantly raise brand awareness. But while the two are an integral part of an efficient marketing plan, they are far...
Both an angel investor and a venture capitalist offer alternative sources of funding for startups and small businesses. But while the two are great investment vehicles, there is a big difference between them. Summary Table...
Checks and drafts are a few of the instruments provided by banks to their customers in order to pay for products and services. Though both checks and drafts draw from existing customer bank accounts, they...
They say it is important to save for a rainy day. This is true, especially when we reach our prime years and beyond. When we still have the energy for work, we must also think...
There are managerial positions that are gaining momentum and are steadily increasing in demand in the corporate world. We’re talking about program managers and project managers. They sound the same and they basically have the...
“I want to talk to your supervisor or manager”. When was the last time you heard that phrase from someone in a queue? Did it not make you wonder whether that is one and the...
A lot of people are interested in a career in communications. Just like many people are sure that marketing will open a lot of doors career-wise for them because brands want to reach out more...
One cannot start talking about business of any kind without knowing what a market is and what an industry is. Using these two terms interchangeably in front of people with experience in the field could...
In the marketing industry, wholesalers, distributors and retailers play integral roles in product dissemination. However, despite bearing strong associations, these function differently in the supply chain. This article provides the differences between these three terms....
A practicum and an internship are both designed to offer college students on-site training experiences. While both are integral for developing competency, there are significant differences between the two. Summary Table Practicum Internship A supervised...